Craig Herd wins Young Banker of the Year Award with proposal to help customers living with dementia
Craig Herd wins Young Banker of the Year Award with proposal to help customers living with dementia
Craig Herd from Sainsbury’s Bank has been named the 2023 UK Young Banker of the Year during the final of the competition held at London’s Mansion House on 7 December 2023.
Launched in 1987 by the Chartered Banker Institute, the awards recognise and reward those individuals who reflect the qualities of customer-focused, ethical professionalism promoted by the Institute and expected by society.
This year, Young Bankers from around the UK were asked to present an idea they could develop in their organisation that could improve outcomes for customers, colleagues, and communities. These ideas were to reflect their vision for the future of the banking profession, whilst being consistent with the ethos of the Chartered Banker Institute and the UN Principles for Responsible Banking. The winner of the competition is presented with a trophy, £1000 in prize money, plus £1000 for a charity of their choice.
After scooping this year’s title, Craig Herd commented:
“I’m delighted to have had this opportunity to champion the needs of customers living with dementia. The number of people diagnosed with dementia is increasing every year in the UK, and research shows that customers living with dementia and their families need more targeted support from the banking industry.
Being able to raise my idea of Dementia Safe on such an esteemed platform will start conversations in the industry on how we better support customers living with dementia. The proposals from my fellow finalists show the very best of our industry, and giving young bankers the opportunity to develop and present these ideas will continue to have a positive impact on not only banking but wider society. ”